ITs Easy News

Telstra traces decline of sensis
A former Telstra CEO once dismissed the threat of Google on Sensis as just 'Google, schmoogle'; now, the company is selling off its majority stake in the directories business for close to 5 percent of its value just nine years ago.
Online purchases up 46pc since 2011
AUSTRALIA is seeing a second wave of growth in online shopping, but local retailers aren't missing out, according to a study reports The Australian 30th December 2013
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ITs Easy Services 

Web Development SEO Online Marketing

We believe that there are three elements that make any small business website successful:
  1. It must have a stunning design that makes your business shine. Your website has to be visually appealing to your customers and display your products and brand in the best possible light. We refer to this as graphic design and user interface.

    "To dismiss front-end design as mere ‘icing’ is to jeopardize the success of any site." Curt Cloninger

  2. It must effectively convert visitors into customers. That is, it has to work as a business tool, not simply as a work of art. This is where website construction, Content Management Systems (CMS), eCommerce and Facebook come in.

    "Design is not just what it looks like and feels like. Design is how it works." Steve Jobs

  3. Design Develop Search Engine OptimizeIt must draw in page views. You can’t convert visitors into customers if they can’t find your site in the first place. To drive visitors towards your site our team works with online marketing, Search Engine Optimisation (SEO), blogging, website management, hosting and web management training.

    "Business has only two basic functions-marketing and innovation." Peter Drucker

Many designers spend all of their time and energy on the first of these aspects and don’t consider or actively monitor the second or third. At ITs Easy we know that all three are important and should be given equal time and consideration. We are a complete service studio and will work with you in all three areas.